Christina is a chain of boutiques. The shop sells women's clothes and accessories such as handbags and scarves. A modular system was adopted consisting of a continuous wooden band with regular grooves. Glass shelves slide into the grooves wherever necessary. Display drawers and rods for hanging clothes are also worked into the system.
Located at Galaxy Hotel, Gurgaon, Haryana, India. The shop is 39 sqm (415 sqft). The project was completed in Aug 2007. Services engineering by ABL Hospitech.
The window display gives a brief overview of the available products while giving a good view of the interior of the shop.
A detail of the window display.
The modular system is pushed back towards the wall to make room for the counter. The mezzanine above is used for storage.
The area behind the counter.
A tie rack, mirror on the changing room door, and display shelves.
The module consists of a zig-zag line of wood with grooves cut into it. Glass shelves are slotted in wherever required.
There is a long counter below many of the shelves to provide a larger display area.
Short term storage is provided below the level that is convenient for customers to use.
Space for hanging clothes interrupts the zig-zag module.
Specially designated display areas are lit from above, below and both sides.
© Place Design Partnership